Amara Bell

Brand and Activation Strategist, Abercrombie & Fitch

Q: Why did you join Women in Digital?

A: I joined WID seeking like-minded women and a community that would help me get acclimated to my new city. I found so much more than I was looking for, and am so glad that I’m part of this amazing group.

Q: What’s your specialty? What makes you tick?

A: Connecting and helping others connect

Q: What was your first job out of college?

A: Traveling consultant for my sorority

Q: What is the best career advice you’ve ever received?

A: If your organization is asking you to change yourself, and what you value in yourself, it’s not the organization for you (from Sara Oberst)

Q: What can you give your fellow members of Women in Digital?

A: Ideas, insights, connections, and the feeling of community

Q: What will be your first ask?

A: Already have made tons – my first was asking women to check out a travel blog I created and provide feedback

Q: What does digital mean to you?

A: Digital means anything that is internet-based or requires some sort of technical knowledge. I think tons of jobs currently fit the bill, and we’ll likely find that overtime “digital” becomes a wider and wider net.

Q: What do you think is the greatest challenge facing women today?

A: How to decide who you want to be in the world, how to make choices, and how to prioritize your time and talents

Q: What do you think we can do to overcome that challenge?

A: Share knowledge, mentor others, and ask for mentorship

Q: Why do you love digital?

A: It makes me feel like the smartest version of myself and empowers me to take on more than I realized I was capable of

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